If you see many top pages ranking for these keywords, it’s probably an important subtopic to cover. This shows our ranking position for the keyword “backlink checker” over time. You can see that in late 2018, we suddenly went from struggling to rank higher than position #5 to consistently ranking #1. The better the experience your site provides, the higher your website can rank. Remove or update outdated external links and only link to quality, trusted and authoritative sites relevant to the topic you’re writing about.

Link Optimisation Implementation Guide

• The most crucial thing to remember is that on-page SEO involves elements you can control and change.
• Here’s a list of the 12 important on-page SEO factors that have a direct or indirect influence on the success of your website.
• If people come on to your page and only see text, they will feel overwhelmed and leave.
• As part of your content strategy, your website content should be focused on user experience, especially today with the new Google Page Experience update rolling out till August 2021.
• Optimizing for visual search now can help future-proof your content.
• Finding an SEO agency is like dating; your relationship won’t last long without chemistry.

Common on-page SEO practices include optimizing title tags, content, internal links, URLs, and other ranking factors. It’s a foundational SEO strategy and an excellent place for beginners to practice SEO. On-page SEO focuses on optimizing visible page elements like content, images, and meta tags to improve user engagement and relevance. Technical SEO involves backend elements such as site architecture, SSL certificates, and XML sitemaps that help search engines crawl and index a website more effectively.

Gather Data

Everything about research, briefing, creation, ideation, and optimization is 10x faster. Options for making a website mobile-friendly include having a separate mobile site or implementing a responsive design, often recommended for SEO and analytics. On-page SEO is arguably the most important factor of SEO because it can make or break your whole SEO strategy. At the bottom of the search results, Google shows you a list of related searches.

Also, the longer visitors are on your website, the more time Google has to crawl and index your site pages. This ultimately helps Google absorb more information about your website and potentially rank it higher on the search engine results pages. To ensure your site pages rank for the proper intent, be sure to include the focus keyword for each page in the title. In this section, we’ll focus on keyword research and how keywords should be incorporated into your content. We’ll also discuss the importance of including images in your content. They should know where to click and how to navigate through your site.

On-page SEO, or on-site SEO, is optimizing web pages for users and search engines. It refers to specific elements and attributes of a website, such as content (written words), HTML, system, CSS, internal links, outbound links, and more. SEO, or Search Engine Optimization, is a digital marketing strategy aimed at improving your website’s visibility on search engines like Google.

To optimize these metrics, you can improve LCP by using faster hosting, optimizing and compressing images, and minimizing render-blocking resources like JavaScript and CSS. For FID, focus on reducing JavaScript execution time, leveraging browser caching, and deferring non-critical scripts. Core Web Vitals matter because they are now part of Google’s ranking factors under the Page Experience Update. Pages that perform well on these metrics not only rank better but also offer a more satisfying experience to users, leading to lower bounce rates and higher engagement. Optimized images enhance user experience, boost performance, and contribute to better rankings.

Structured markup is the key behind those featured snippets, knowledge panels, and other content features you see when you search for something on Google. It’s also how SEO Anomaly your specific page information shows up so neatly when someone shares your content on social media. Before joining Yoast, he worked for a top-tier web design magazine, where he developed a keen understanding of how to create great content. Aside from creating quality content, you must remove or remedy low-quality pages. Take time to find these pages and do something with them occasionally to keep your content in good shape.